Conceptualizing multimodality search

I designed a mobile experience to demonstrate ViSenze's Multimodality Search. The prototype was showcased at a major convention to leading e-commerce companies in Australia.

Category
Mobile Web Design
Company
Adobe XD
Project Date
May 1, 2024

The Challenge

How can we conceptualize a multi-search function?

Problem Statement
How might we design a medical product that can support Singlife's end of the year targets?
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Problem Statement

Singlife needed a simple, affordable, and scalable medical insurance product that could perform better than existing offerings and appeal to a broader segment of customers — all within a tight two-month delivery window.

Research Methods

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Design Approach

Search Traceability

Because multi-modal search involved the use of both text and image, it was important to leave a trail which helped users be informed of where they are in the search process.

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Details

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The Outcome

Prototype to Product Demos

The prototype was showcased at an international event for leading e-commerce companies and also featured in ViSenze’s product explainer videos

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Key Takeaways

UX Strategy & Research

Uncover insights through research and strategy to create experiences that truly meet user needs.

Interaction & Visual Design

I craft intuitive, visually engaging interfaces that enhance usability and brand identity.

Prototyping

I create interactive prototypes to test and refine designs before they go live.

Final Thoughts

Designing for ViSenze was a chance to work with cutting-edge technology and translate it into something people could actually understand and use. The challenge of multimodal search showed me the importance of making complex systems transparent—when users can see their own actions reflected back, the experience feels empowering instead of confusing.